We take your privacy seriously and will only use your personal information to administer your account and to provide the products and services you have requested from us. We will never sell, share or use your personal information other than as described here.
Choice Stationery Supplies is a trading name of Spitfire AMS Limited and is an online retail company selling high quality office and stationery products on a variety of online stores.
This policy sets out how we will use and share the information that you give us. This policy describes your relationship with Spitfire AMS Limited and how we process your data.
Who We Are And How To Contact Us
Choice Stationery Supplies is operating under licence via Spitfire AMS Limited that is registered in England and is registered with the Information Commissioner’s Office under the Data Protection Act 1998. The data controller is: Nathan Croker. You can get in touch with us in any of the following ways:
Phone: 01823 250060
Post: Lea House, Frobisher Way, Taunton, Somerset, TA2 6BB
How to change your Preferences
You can visit the Choice Stationery Supplies website (http://www.choicestationery.com) to contact us to change your preferences at anytime. You can also call or email us using the details listed above.
How we Operate
We operate in line with EU GDPR (May 2018) data protection guidelines. We are committed to maintaining your personal rights and allow all users to change or withdraw their opt-in options at anytime. We will also advise you on how to complain to the relevant authorities, namely the Information Commissioner’s Office.
We should be grateful if you would contact us first if you do have a complaint so that we can try to resolve it for you.
Choice Stationery Supplies is an online shopping platform. This policy relates to users of Choice Stationery Supplies and associated suppliers. Processing of your data is required in order to offer you these services. This policy applies to individuals who have registered with Choice Stationery Supplies as either a customer, user, administrator, or in any other capacity.
We do not collect any Sensitive Data about you. Sensitive data refers to data that includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data. We do not collect any information about criminal convictions and offences.
What this policy applies to
This section describes the lawful basis for processing your data and applies to the information about yourself that you choose to provide us with or that you allow us to collect. This includes (as a customer):
Information you provide during the registration process
Information you provide when you create campaigns
Information you provide in the form of number data, messages or meta-data
Information we collect about how you use the website
Information relating to purchases and other transactions
Information given and stored as part of our ongoing relationship
Scope of Consent
Opting out at a later date
Once you have given your consent, you can amend or withdraw your consent at anytime. You can also choose to object to processing at anytime. We respect all user rights as defined in GDPR. If you have any comments or wish to complain please visit Choice Stationery Supplies or contact us anytime.
Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:
Request access to your personal data
Request correction of your personal data
Request erasure of your personal data
Object to processing of your personal data
Object to processing of your personal data
Request transfer of your personal data
Right to withdraw consent.
You can see more about these rights at: https://ico.org.uk/for-organisations/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/
You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.
We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
How we store and process your data
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years after they cease being customers (for tax purposes). In some circumstances you can ask us to delete your data: see below for further information. We may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.
Your account data will be collected stored and processed within the UK & Ireland only. Your data will be stored as described here or until you request removal of your personal data from our system. Please note that we will be unable to carry out your request to be removed if there is still an open transaction against your account. In order to provide updates and offers that may be of interest to you we use recognised third parties to take payment, manage our company accounts and provide banking services. We will store transactions, payment (this does not include payment card data) and order data for up to 7 years or for as long as required by UK financial and company regulations. These third parties may operate outside the EU.
We will only use your personal data when legally permitted. The most common uses of your personal data are:
Where we need to perform the contract between us
Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests
Where we need to comply with a legal or regulatory obligation
Generally, we do not rely on consent as a legal ground for processing your personal data, other than in relation to sending marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.
Set out below is a description of the ways we intend to use your personal data and the legal grounds on which we will process such data. We have also explained what our legitimate interests are where relevant.
We may process your personal data for more than one lawful ground, depending on the specific purpose for which we are using your data. Please email us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.
||Type of data
||Lawful basis for processing
|To register you as a new customer
||(a) Identity, (b) Contact
||Performance of a contract with you
|To process and deliver your order including managing payments, fees and charges, and to collect and recover money owed to us
||(a) Identity, (b) Contact, (c) Financial, (d) Transaction, (e) Marketing and Communications
||(a) Performance of a contract with you, (b) Necessary for our legitimate interests to recover debts owed to us
||(a) Identity, (b) Contact, (c) Profile, (d) Marketing and Communications
||(a) Performance of a contract with you, (b) Necessary to comply with a legal obligation, (c) Necessary for our legitimate interests to keep our records updated and to study how customers use our products/services
|To enable you to partake in a prize draw, competition or complete a survey
||(a) Identity, (b) Contact, (c) Profile, (d) Usage, (e) Marketing and Communications
||(a) Performance of a contract with you, (b) Necessary for our legitimate interests to study how customers use our products/services, to develop them and grow our business
|To administer and protect our business and our site (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)
||(a) Identity, (b) Contact, (c) Technical
||(a) Necessary for our legitimate interests for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise, (b) Necessary to comply with a legal obligation
|To deliver relevant content and advertisements to you and measure and understand the effectiveness of our advertising
||(a) Identity, (b) Contact, (c) Profile, (d) Usage, (e) Marketing and Communications, (f) Technical
||Necessary for our legitimate interests to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy
|To use data analytics to improve our website, products/services, marketing, customer relationships and experiences
||(a) Technical, (b) Usage
||Necessary for our legitimate interests to define types of customers for our products and services, to keep our site updated and relevant, to develop our business and to inform our marketing strategy
|To make suggestions and recommendations to you about goods or services that may be of interest to you
||(a) Identity, (b) Contact, (c) Technical, (d) Usage, (e) Profile
||Necessary for our legitimate interests to develop our products/services and grow our business
We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to find out more about how the processing for the new purpose is compatible with the original purpose, please email us.
If we need to use your personal data for a purpose unrelated to the purpose for which we collected the data, we will notify you and we will explain the legal ground of processing.
We may process your personal data without your knowledge or consent where this is required or permitted by law.
You will receive marketing communications from us if you have:
Requested information from us or purchased goods or services from us; or
If you provided us with your details and ticked the box at the point of entry of your details for us to send you marketing communications; and
In each case, you have not opted out of receiving that marketing.
You can ask us, or third parties, to stop sending you marketing messages at any time by emailing us. Where you opt out of receiving our marketing communications, this will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.
We are a data controller. In relation to the information that you provide to us, we are legally responsible for how that information is handled. We will comply with the Data Protection Act 1998 and the GDPR (2018) in the way we use and share your personal data. Among other things, this means that we will only use your personal data:
Fairly and lawfully
As set out in the legislation and this policy
To the extent necessary for these purposes
We will process your personal data ourselves as the data processor. We will take reasonable precautions to safeguard the personal information that you supply.
Choice Stationery Supplies will from time to time use your information for marketing, account management or relationship management purposes. The main purpose of this is to provide you with information about goods and services which we think may be of interest to you and/or to maintain any existing relationship we may have with you.
Your data is not shared with any third parties other than as described here.
The data you submit during the purchase of your product
By giving consent during the purchase of your product to send you marketing information about goods and services that they think you may be interested in, as well as account management or relationship management purposes.
In addition we may have to share your personal data with the parties set out below for the purposes set out in the table above:
Service providers who provide IT and system administration services
Professional advisers including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services
HM Revenue & Customs, regulators and other authorities based in the United Kingdom and other relevant jurisdictions who require reporting of processing activities in certain circumstances
We require all third parties to whom we transfer your data to respect the security of your personal data and to treat it in accordance with the law. We only allow such third parties to process your personal data for specified purposes and in accordance with our instructions.
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know such data. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so. We will report any breaches or potential breaches to the appropriate authorities within 24 hours and to anyone affected by a breach within 72 hours.
this website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.
If you have any queries or concerns about your data usage please contact us.
Under the Data Protection Act, we are also permitted to share some information with third parties who use such data for non-marketing purposes (including credit and risk assessment and management, identification and fraud prevention, debt collection and returning assets to you).
Contacting us, exercising your information rights and Complaints
Legitimate Interest Assessment
Due to the volumes of data stored we have carefully considered the lawful basis under which we collect, store and process this data. We have completed a legitimate interest balancing assessment and determine that our interests in operating our business, providing a service to our customers, offering opportunities to the data subjects, and making a profit are a legitimate basis for processing when compared to the impact on the rights of the data subjects as defined in Article 6 1(f) and Article 47.
The nature of our service is a long-standing part of this industry and is generally accepted by the data subjects as beneficial to their careers. We have determined that the data subject will have a reasonable expectation that we will process their data.
We have completed a three-step assessment:
Legitimate interest – considered as above
Necessity test – this is a fundamental part of our business, without this processing we have no product or service to offer.
Balancing test – we have considered the rights of the data subject, their expectations; impact on them and their families; and how we can protect their interests and rights under the GDPR and determine that processing is acceptable.
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We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
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List of cookies we collect
||The association with your shopping basket.
||Stores the category info on the page, that allows to display pages more quickly.
||The items that you have in the Compare Products list.
||An encrypted version of your customer id with the store.
||An indicator if you are currently logged into the store.
||A flag, which indicates whether caching is disabled or not.
||You sesssion ID on the server.
||Allows guests to edit their orders.
||The last category you visited.
||The most recent product you have viewed.
||Indicates whether it is allowed to use cache.
||A link to information about your basket and viewing history if you requested so.
||The items that you have recently compared.
||Information on products you have emailed to friends.
||The products that you have recently viewed.
||An encrypted list of products added to your Wishlist.
||The number of items in your Wishlist.